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July 22, 1906  ·  Hamburg-Amerika Linie  ·  Breakfast (Frühstück) à la carte

À la carte breakfast was an innovation imported from the great hotels of London and Paris. Rather than a fixed multi-course service, passengers could order individual items from a longer list — eggs prepared multiple ways, breads, fish, cold meats, fruit. HAPAG was among the first ocean lines to offer this format aboard its first-class restaurants.

The cover painting shows a HAPAG liner alongside a city quay, with an elevated railway viaduct overhead — almost certainly the Hamburg elevated railway, opened in 1912 in earlier prototype form. The pairing of ship and modern infrastructure positioned HAPAG as fully integrated with twentieth-century urban transport.

By 1906 HAPAG had grown to operate not only its express transatlantic service but also a comprehensive cruise programme — Mediterranean winter cruises, Norway summer cruises, world cruises (introduced 1909), and short pleasure cruises from Hamburg. À la carte service was newly added at this period as an alternative to the fixed-course tradition.

Visual style: Cover showing a HAPAG liner with a fragment of city skyline and elevated railway above.

What you receive

  • Three print sizes: 8×10, 11×14, 16×20 inches (300 DPI, ready for any home printer or framing shop).
  • Two versions of each size: a pure print (no added text) and a museum print (with a small caption: restaurant or ship, year, and source).
  • A 1–2 page PDF with the menu’s historical context.
  • One ZIP file, instantly downloadable after checkout.

About the source

This menu is preserved in the Buttolph Collection of Menus at The New York Public Library and is in the public domain in the United States. The Menu Press has curated, digitally restored, and reformatted the work for modern printing.